Alex’s Playground
AWARDS American Advertising Awards (Akron) Gold — City of Ember Title Sequence, 2023 Gold — Nicotine Public Health Poster, 2023 Silver — Toatally Brand Identity, 2023 American Advertising Awards (District 5) Silver — City of Ember Title Sequence, 2024 Welcome to my playground! This section features a variety of projects close to my heart. I […]
Animated Infographic
SCOPE Motion Graphics / Animation COURSE Information Design PROGRAMS After Effects, Illustrator & Photoshop This animated infographic video investigates the factors driving the surge in concert ticket prices. I led the project from inception, developing storyboards and scripts, conducting thorough research and recording the voiceover. Utilizing Adobe After Effects, Illustrator, and Photoshop, I created compelling visuals […]
The Red Thread of Fate
SCOPE Typography-Focused Website, Research, Strategy & Development PROJECT ISTD Student Assessment View Research Launch Project AWARDS International Society of Typographic Designers (ISTD) Merit, 2024 This project is a response to the International Society for Typographic Designers (ISTD) Student Brief, The Line. It reimagines the ancient Red Thread of Fate proverb as an interactive website, where […]
Mulino Orgânico
SCOPE Brand Identity & Packaging Design CLIENT Mulino Orgânico View Process Mulino Orgânico celebrates authentic, timeless Italian cuisine with high-quality foods and culinary essentials. From cherished family meals at grandmother’s table to everyday pantry staples, the brand preserves centuries-old traditions. This project involved crafting a cohesive brand identity and extending it to premium cracker packaging. […]
Procter & Gamble
ROLE Brand Expression Design Intern COMPANY P&G / Febreze DATES May — August 2024 PROJECTS • Packaging concepts and consumer research for new product • Brand photography audit and reimagined photoshoot • Motion graphics for new product launch • Accessible manual for implementing AI software • Brand identity for internal team • Gen-Z-focused social media […]
Fusion Magazine
SCOPE Design, Art & Editorial Direction PRODUCTION SCHEDULE 8 — 10 Weeks Art Direction Editorial Direction For the past four years at Kent State University, I have been actively involved in Student Media, starting in a leadership position and winning awards during my freshman year. I served as the Art Director of Fusion Magazine as […]
Pulp Brand Identity
SCOPE Brand Identity, Motion & Interior Design CLIENT Pulp Smoothies (Concept Work) Since 2005, Pulp has served up delicious smoothies from Kent, Ohio to over 50 locations nationwide. This project was a complete brand overhaul, encompassing far more than just a logo. The scope included a new visual identity system with business cards, letterhead, envelope, […]
Ray-Ban Annual Report Design
SCOPE Annual Report Print Layout & Responsive Website CLIENT Ray-Ban (Concept Work) View Process Launch Project AWARDS American Advertising Awards (Akron) Gold & Best of Show, 2023 American Advertising Awards (District 5) Gold, 2024 Designing the Ray-Ban annual report presented a unique opportunity to uphold, yet refresh the brand’s iconic status. I researched Ray-Ban’s history, […]
